Pitura Seeds Launches PS Boost
DOMAIN, Manitoba, January 4, 2023 – Pitura Seeds is pleased to announce the launch of its very first exclusive yellow pea variety. The variety, which will be called PS Boost, is projected to be launched commercially in Spring 2025. This variety has been specifically bred for the protein market.
Developed by DL Seeds, PS Boost has strong agronomic attributes, and has been performing well across the Prairie Provinces in both Co-op registration trials and Regional Variety trials. “When selecting for this variety, there was a focus on making sure the variety had strong agronomics for our farmers, while also meeting the quality characteristics, that our end use protein partners are looking for” said Tom Greaves, President of Pitura Seeds. “We see this variety as a step towards building the protein market in Western Canada, which will create opportunities for everyone that wants to get involved”.
Pitura Seeds will be looking to further build its distribution network across Western Canada with seed growers, and retailers that are interested in PS Boost. Reach out directly to their team for more details.
About Pitura Seeds
Pitura Seeds has been providing quality seed to farmers for over 70 years. Based in Domain, Manitoba, the company is fully integrated as a seed grower, processor, retailer and end-use contractor. Driven to lead the next generation of on-farm innovation, Pitura Seeds erected a state-of-the-art seed processing facility in 2019, and developed new production partnerships, putting farmers at the forefront of the plant protein economy. Pitura Seeds is proud to be a family-owned and run business that supports the communities it serves. For more information, please visit www.pituraseeds.ca
About DL Seeds
DL Seeds is a plant breeding company based out of Morden, Manitoba that has been focusing on the development of canola, pea, and fababean varieties for the Western Canadian and US marketplaces for nearly 15 years. They have research stations in Morden, MB, Winnipeg, MB, Saskatoon, SK, and Edmonton, AB where they operate their core breeding, seed production, and agronomic field trial programs. For more information, please visit www.dlseeds.ca.
For more information on PS Boost click here.